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Method Breakdown: Guillermo Vega

Guille is Global Creative Network Lead at Ogilvy, focusing on Coca-Cola

Apr 13, 2025
∙ Paid

Guillermo Vega

At the time of this interview, Guille was Global Creative Network Lead at Ogilvy, focusing on Coca-Cola. Formerly he worked as CCO at Ogilvy NY, Saatchi & Saatchi London, and ECD at W+K São Paulo.

Like every creative featured in Method Studio Season One, Guille has received top honors at the world’s most prestigious creative festivals, including Cannes Lions, Clio Awards, D&AD, and The One Show.

Some of His Work

DT: This Generation / BT: Hope United / Samsung: Rihana ANTIdiaRy / Old Spice: Motorcycle / Land Rover: You’ll Feel Safe Inside / Nike: Never Stop Running

This interview was recorded in New York for Method Studio Season One.


Method Breakdown

We distilled Guille’s method into 38 bite-sized videos, neatly organized across 4 key areas of creative development. Enjoy.

1. Creative Psychology & Mental Resilience
2. Concepting & Craft
3. Presenting Ideas
4. Creative Direction & Leadership

1. Creative Psychology & Mental Resilience


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